The School:

John Perryn is in its 5th year working with Enabling Enterprise. Back in school, students have been busy developing their Enterprise Skills by creating a new society on a far distant moon called Utopia in our ‘Operation: Moonbase’ Challenge Day. Today’s trip was a fantastic opportunity for students from Year 3 to put their Using Imagination and Sharing Ideas skills to the test in the world of work as they were supported by professional business volunteers.

The Business:

Oliver Wyman is an international management consultancy company, helping businesses to solve their biggest challenges. Most recently, this has included the re-branding of Starbucks and McDonald’s. With offices in over 20 countries, Oliver Wyman employs a total of over 3,000 professionals worldwide, ensuring a truly global approach.

The teams today were joined by a range of volunteers from the Oliver Wyman team, who represented different areas of the business and were able to support the teams as skills experts.

The Challenge: Marketing Moguls

The day started off with the students interviewing the volunteers to find out about their different roles, responsibilities and the essential Enterprise Skills required to do their jobs. Students took on the role of a consultancy firm, charged with turning around the fortunes of a failing chair company. Their task was to draw upon the experience of the volunteers around them to develop a new branding and marketing strategy for their client. They were lucky to be supported by volunteers who all have to apply their Using Imagination and Problem Solving skills on a daily basis.
The teams undertook market research to ensure their ideas for a new chair design would meet the needs of office workers: interviewing a volunteer, Sharing Ideas about what they had seen previously and a great tour of the office where teams saw just how many different types of chairs businesses require! These ideas were then used to create brilliantly colourful and imaginative new chair designs, with some fantastic features!
The day culminated in teams pitching their design and marketing ideas to a panel of judges in the hope that they could persuade them that their chair was the one to buy.

What they said:

  • “Great day and the students got a lot out of it – really proud they all stood up and presented at the end.” – Teacher
  • “I really enjoyed my day and it was great to talk about the similar skills I use at work and the skills pupils use at school.” – Volunteer
  • “We used our imagination to come up with the best chair ever!” – Student
  • “Our chair changes colour depending on how you feel – then you know who to go and cheer up” – Student

Thanks to everyone for such a great trip day!

Enabling Enterprise are working in partnership with schools and businesses to support students to build enterprise skills and aspirations. Find out more by contacting us or visiting

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