The School: The Bridge Academy

The Bridge Academy in Hackney is an Enabling Enterprise Secondary School. They have been working in partnership with UBS and EE to develop key enterprise skills in their students through Lesson-Time Projects, Challenge Days and business trips to the world of work. Today, a group of ten lucky Year 8 students were going to put those skills to the test with an exciting technology-based challenge.

The Business: Forward3D, London

Forward3D helps top brands stay visible online. For example Forward3D helps British Airways, Gucci and John Lewis advertise and reach customers over the internet. This may be through adverts before a You Tube video starts or by making sure certain brands come up when you do a Google search. The company employs over 300 people across offices in London, New York, Shanghai, Soul and Tokyo.

The Challenge: Tech-Xperts

The challenge for the students was to come up with an innovative idea for an app which will help the employees of Forward3D with any communication problems they had. The teams began by learning how communication apps are used in everyday life and in the workplace. They explored the different barriers companies may face when communicating and ensured they were Listening and Understanding to collect as much market research as possible while on their tour. It was then time to put their Problem Solving into action to design their app, its name and logo. Finally, they prepared persuasive pitches to show off their creative designs and innovative functions in front of a panel of judges.…

The Results:

Both teams were clearly Aiming High in ensuring their apps responded to the needs of Forward3D employees. The functions of the new apps ‘Globalang’ and ‘Face3D’ addressed multiple communication problems including different languages and time zones. Filtering of emails for prioritisation and managing workload was even a bonus feature of ‘Face3D’. The teams could not have been successful in impressing the judges without Working in a Team, a skill in which both teams improved significantly throughout the day.

What they said:

  • “There were excellent links made between the skills and activities with clear relevance to real life.” – Teacher, The Bridge Academy
  • “I was impressed with how you focused on bringing people together – that is just so important and definitely in this workplace.” – Volunteer, Forward3D
  • “I liked finding out about the variety of jobs. Sometimes office jobs seem a bit boring, but seeing it in real life was much better than I expected.” – Student, The Bridge Academy

Thanks to Forward3D for such a great trip day, and to Year 8 from The Bridge Academy for coming along.

Enabling Enterprise are working in partnership with schools and businesses to support students to build enterprise skills and aspirations. Find out more by contacting us or visiting

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