The School: Ark Priory Primary

Ealing-based Ark Priory Primary School have worked with Enabling Enterprise since the Autumn term of this academic year. Their students will be putting their enterprise skills to the test on Lesson-Time Projects such as ‘Food Glorious Food’ where they will be designing their own recipe books from scratch. Today was the opportunity for a selection of Year 3 students to show off their Working in a Team skills in the world of retail, particularly honing in on Using Imagination in one of Londoners’ most favourite shopping centres.

The Business: Westfield Stratford City, London

Westfield Corporation is one of the world’s leading shopping centre companies with iconic retail destinations in London, New York, San Francisco and Los Angeles among its portfolio of 40 centres. Today volunteers Sacha, Emma, Rhian, Jade and Fahim were on hand to support the budding entrepreneurs’ forward-thinking whist Sharing Ideas. Let’s find out how they got on.

The Challenge: Retail Revelations

Through a challenge focussed on creativity and teamwork, the children had to work hard to come up with original ideas to bring even more customers flooding to a new attraction for Westfield. Having learnt the key facts about Westfield, and taking into account that a shopping centre is not just about shopping, the children had to think about what else could draw in potential customers. Gaining inspiration from their extensive tour through the different floors at Westfield Stratford, the children then set their imaginative minds to this new attraction, factoring in their chosen target audience.

The Results:

Competition was high. The students excelled at demonstrating their enterprise skills. They impressed with their original ideas and creativity, were great at working together in their teams and Listening Carefully to each other in their design activities. The day culminated in a buzzing, time-pressured Trade Fair where all teams were Aiming High to convince the adults in the room that their attraction was the best. The panel of Westfield volunteer judges then had the tough decision of picking a winning team after the rounds of confident presentations.

What they said:

  • “There was a clear structure to the day, it was very organised and well-resourced, packed full of activities that were creative and imaginative. I liked that the fact that there were lots of adults to ask questions to and answer the children’s questions.” – Teacher, Ark Priory
  • “It was really fun! And I think they enjoyed the tour – they were really taking in what we were saying and I think that made their posters quite creative.” – Volunteer, Westfield
  • “I learned a lot in a way: it made me think more about encouraging their skills. And it was good to see them supporting each other through the challenge.” – Volunteer, Westfield
  • “I’m proud of my team today for the way we managed to solve our problems, especially when we disagreed. We always found a solution and we were staying positive when things were tough.” – Student, Ark Priory

Thanks to Westfield for such a great trip day, and to Year 3 from Ark Priory Primary School for coming along.

Enabling Enterprise are working in partnership with schools and businesses to support students to build enterprise skills and aspirations. Find out more by contacting us or visiting

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