The Schools: Curwen and Northwold

Curwen and Northwold have both been working with Enabling Enterprise for many years so are on their way to being Enterprise professionals! On their recent trip to London City Airport the students were able to show off the Enterprise Skills they had been learning in their lesson time projects, previous trips and challenge days back at school. They managed to impress the professional volunteers from the airport staff by displaying fantastic teamwork and problem solving skills during the challenge they were set on the day.

The Business: London City Airport

London City Airport services over 3.3 million passengers each year. Built in 1987 the airport is a key link to London’s financial services centre and carries flights from 15 international airlines.

The Challenge: High Fliers

The students had the opportunity to interview London City Airport volunteers about their roles and skills they needed to use every day and were able to see how the Enterprise Skills they have been learning about in school are used every day in real workplaces.
They were then introduced to their task, which was to rebrand a failing airline for a new target market of their choice. After coming up with a catchy slogan, teams had to then consider how to maximise profits by carefully choosing which in flight items to sell to their target market. Finally, each team had the opportunity to put their presentation skills to the test and persuade the volunteers that their ideas were the best.

The Results:

Teams threw themselves into the challenge showing great teamwork and problem solving skills throughout the day. Some teams targeted ‘Super Rich’ travellers, hoping to cash in on their need for luxury and comfort. Some other teams went for the family market, emphasising safety and entertainment opportunities for children. The day ended in an exhibition to show off their hard work throughout the day. They treated the volunteers to a fantastic and interactive presentation, laying out their plans to rebrand the failing airline. The volunteers from London City Airport were so impressed with their maturity and teamwork skills.

What they said:

  • “They’ve really enjoyed the trip today and have worked so well in their teams with children they have never met before” – Teacher, Curwen Primary School
  • “What a great challenge! The children have come up with some fantastic ideas and have shown they can use the skills in a professional way.” – Volunteer, London City Airport
  • “I really enjoyed the trip today. It was hard sometimes to make decisions in our group but we worked hard to make sure everyone was happy with what we decided.” – Student, Northwold Primary School

Thanks to London City Airport for such a great trip day, and to Curwen and Northwold for coming along.

Enabling Enterprise are working in partnership with schools and businesses to support students to build enterprise skills and aspirations. Find out more by contacting us.

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